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Management 3 Pages

Questions On Swot Analysis And Organization Structures


Part A: Address each of the following thoroughly 

  1. When conducting the SWOT analysis, why should strategic managers begin with the MACRO External environment and end with the Internal Analysis? Include the MICRO External Analysis and thoroughly address the role of each in strategy development. (6 points)
  2. Explain the importance of Human Resources to the success of firms? (4 points)
  3. Explain the utility of the SWOT matrix to strategic managers? How does the SWOT matrix work? (8 points)

Part B: Address each of the following thoroughly

  1. Why are some structures more appropriate for different organizations? Provide examples. (8 points)
  2. What are the drawbacks to the Matrix structure? (4 points)

Title: Questions On Swot Analysis And Organization Structures
Length: 3 pages (851 Words)
Style: MLA


Part A: SWOT Analysis

Macro environment analysis refers to the careful examination of the major and uncontrollable external factors affecting an organization or a business. Macro external factors that should be analyzed include; Economic, political, social, cultural, demographic and technological factors. In SWOT analysis, it is important to conduct a macro analysis before the internal environment analysis because information gathered in Macro analysis helps inform the process of decision making during internal environment analysis. Learning more about the external trends informs the managers on the strengths and weaknesses of the organization. It helps strategize on how to tailor the processes and activities of the organization so as to meet the demands of the external environment. Analyzing the external environment is very important in strategic planning as it helps planners allocate resources effectively so as to maximize the profitability. Macro helps in determining which organizational changes or strategies should be done to improve a situation.


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