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What is the effect of social media on hiring?
Effects Of Social Media On Hiring
Length: 11 pages (3366 Words)
Christine Andrews is a clinical professor in Lynn Pippenger School of Accountancy. She teaches managerial and cost accounting and finance. She has more than 25 years of experience teaching accounting and business courses. The purpose of the article is to demonstrate how social media communication has helped in recruitment of graduates in organizations. The study interviewed employers and fresh graduates on their use of social media. The findings indicated a rampant use of social media in the 21st century. The article will be used for demonstration of this cause in the study.
Barrutia, J. M., & Echebarria, C. (2013). Networks: a social marketing tool. European
Journal of Marketing, 47(1/2), 324-343.
Jose M. Barrutia and Carmen Echebarria are both academic experts in the faculty of Economics and Business Administration in the University of Bsque, Bizkaia, Spain, and the University of Oxford, Oxford, UK, respectively. The purpose of the study was to extend social marketing literature through consideration of the networking effect of the social media marketing tools. The social media as a marketing tool is compared to the traditional social marketing tools.
Bohmova, L., & Pavlicek, A. (2015). The Influence of Social Networking Sites on Recruiting Human Resources in the Czech Republic. Organizacija, 48(1), 23-31.
Lucie Bohmova and Antonin Pavlicek are distinguished professors in the University of Economics, Prague in the Faculty of Information and Statistics and Department of System Analysis. The primary purpose of the article is to evaluate the use of social networking sites, such as Facebook, for human resource functions. The article aims to understand if the social media could replace...