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Management 2 Pages

Deployment Strategies For The I Phone 6 In The Enterprise


You need to identify and write about a current business news event that Illustrates some of the concepts of Management While it is preferable that you draw on the most recent events, the event you choose to discuss can occur any time after September 1, 2014. 

A recently published article does not automatically constitute a news event, you should not select “how to” articles (viz., those that offer advice). Interviews are only appropriate if they relate to a current event, with the event being the focus. You should read about the news event from a number of sources to get an in-depth perspective.

Your analysis should be based on a minimum of four (4) articles about that event. Articles can be from any major periodical (e.g., Business Week, The Economist, and Fortune) or newspaper (e.g., Investor’s Business Daily, the New York Times, and the Wall Street Journal). 

Written summaries should include a Description of the situation, a clearly articulated Connection to Management Concepts, Takeaways/lessons learned, and References. You should draw upon a number of management concepts in your analysis of the event


Title: Deployment Strategies For The I Phone 6 In The Enterprise
Length: 2 pages (550 Words)
Style: APA


According to the Economist, China is currently ranked sixth with a smartphone market share of 6 percent. Apple's products enjoy a constant following in China. It is the world's second-largest economy and the greatest smartphone market according to an enterprise estimate. Apple launched their new generation iPhone 6 and iPhone 6 Plus in ten countries and regions on September 19, 2015 but could not do so in China because it lacked a critical network access license. Analysis shows that the new models’ larger screen would be more entrancing to potential customers, thus raising the sales despite their high prices. The new iPhones also support China’s LTE networks correctly. The well-accomplished launch allowed Apple to import their market sales before overtaking their authentic in-store purchases. Apple faces stiff competition from companies such as Huawei, Samsung, Lenovo, and Xiaomi (Economist 4).

 The following are some of the deployment plans for the iPhone 6 in the business.


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