a) Ferrari's Flying Car (possibility)
b) Bounty's Duratowel
c) Himalya Shampoo (and other Himalya Brands)
Length: 2 pages (550 Words)
Consumer behavior influences an individual’s preference on one product against another. It is dependent on some factors such as the family and its social class standing, culture, sub-culture, and personal decision-making at the time or purchase. Certain products exhibit greater popularity with families and individual in the social structures than others. This paper will focus on three products that include Ferraris flying cars, Himalaya shampoo, and Bounty’s Duratowel.
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