Professional Writing Services
It is spot on that excellent written work is essential to obtain good results and achieve goals. In today’s fast-paced and competitive world, however, it can prove difficult to create high-profile material. For those who may lack time or the inclination to write them, professional writing services come in handy. These offer high caliber material that solve problems, provide valuable information, educate stakeholders and help in the decision making process. For any task you place on their table, you are assured they will be equal to the task. Some of the general content that they write includes;
- Business correspondence
- Marketing material
- Education material
Reports, questionnaires, white papers, case studies, policies, job description, program descriptions and procedural guides
Emails, memos and letters
Brochures, articles, sales letters, web site content, proposals and product sheets
Handouts, course content, articles, instruction manuals, workbooks, toolkits, articles and essays
Most companies that offer professional writing services are flooded with content writing jobs. Basically, they require vast knowledge of various topics, deep research, language skills and creativity. However, there are other types of professional writing.
- Academic writing
- Creative writing
- Business writing
- Technical writing
This is one of the most rapidly emerging types of professional writing. It mostly involves writing research and writing scientific ideas in an authentic, understandable and simple manner. With a wide market- mostly college students, majority of academic writing jobs found online freelance portals are crammed with academic writing jobs. In this kind of writing, there is little or no room for your personal input and creativity and requires a specific style of writing or layout to be used. The famous one is APA style. Others may require application of academic rhetoric in the writings. The tasks of an academic writer range from compiling research from various sources such as text books and journals and molding that research into a complete report to composing recaps and summaries of different essays, researches and dissertations which help the client. The writer may also be handed the task of proofreading and editing already composed research and other pieces.
This is by far the most interesting and diverse type of professional writing. It goes beyond the constraints of all other forms of professional writing and allows the writer to coil the piece of writing according to his own will, by spicing it up with his creativity, originality and innovation. Unlike other types of writing which are objective and based on facts, creative writing is based on the feeling and thoughts of the writer. Some of its categories include poetry, comics, dramatic writing, autobiographies, writing literature and screen writing. The pieces of journalistic writings found in newspapers are also categorized under this.
Apart from emails, memos and notices that are well understood to fall under this class, there are other elements such as business plans, business proposals, brand manifestoes, business models, presentations, business letters and marketing campaigns. These are the type of writing written on the organization’s level. However, there are others written at an individual’s level such as cover letter, experience letters, recommendation letters and resumes.
This is the type of writing that generally simplifies complex operations or technicalities so that it can be understood by a layman. Basically, this is about creating product catalogs, hoe-to guides and other manual operations for devices and software but may also be used to explain processes, concepts and procedures.
The benefits of hiring a professional writing service are immense. First, your content will be published on a regular basis. When one requires implementing a solid marketing strategy, the biggest hurdle is to write and publish information on a regular basis. When you assign this task to a professional, you can be assured that you will be receiving reliable, engaging and compelling content frequently. Additionally, you will get high quality content on ongoing basis. It is obvious that if the person you have hired is a true professional, he or she will provide high quality content without any grammatical or spelling errors.
With a professional, it goes without saying that you will enjoy better search engine rankings because they provide you with keyword centric content without going overboard. It is very important for a writer to use keywords contextually without overusing them but instead, should sound compelling and trustworthy. Good use of the keywords will ensure your page will get a good conversion rate.
The service you go for is bound to provide greater accountability which is a benefit of hiring one. You will be able to rely and trust them. The writer you choose should not in any way be influenced by your business. It is important that the language used in writing should be similar to that of the customers and in a way, empathize with your clients to promote your business.
Another advantage is that if you are not satisfied by the services offered by your writer, you can easily ask the company to change him or her. It is all up to you and under your control but be careful to cut expenses because hiring and firing is expensive. Once you have hired a writing service, you will be assured that the writers will always keep the content on the page fresh and relevant. This will save your assets from being neglected due to lack of time which would have been bound to happen had you been doing the job yourself.
The biggest challenge for someone looking to create a new and fresh website or blog is how and where to get fresh ideas. With a professional writing services however, you don’t have to worry about this. The people you hire have been writing this type of content for a long time so they are less likely to run out of ideas.
As your business grows and expands, so does your content writing requirements. However, you do not have to hire new people because those you have trusted with your account can easily scale the content as per your requirements. The company will be able to provide you with more writers and more connection. On the flip side, if your business is not doing so well, you don’t have to fire an employee but instead, inform the company who will take care of it.
One of the greatest benefits of hiring a professional writing service is that it saves you a lot of money. You don’t have to spend money getting new employees and give them all employment benefits. With a professional writing service, there is no extra money involved as you only have to pay for the job delivered and nothing more. You do not even have to purchase computers and software, pay for electricity bills and furniture. All is catered for by the company.
For a business to do well, the management or the owner needs to establish itself as the authority by constantly sharing wisdom and expertise to the target audience. Being a busy entrepreneur, you may lack time to do this but a professional writing service can provide you all the needed content in a well written format. All you have to do is provide them with some insightful input and they will create high-quality content on an ongoing basis. This could go a long way in helping you stay well above your peers and competitors.
Recognition and familiarity builds trust which only makes people more eager to do business with you. By publishing authoritative content on a regular basis, you make it easier for people to find you, read your content and remember you. With a professional writing service at your beck and call, you can be rest assured that the content is making your brand more recognizable. With this, the next thing you need to have is reliability because even small gaps can totally lead to loss.
Professional writer services draw more subscribers to your email updates. When people like your emails repeatedly, they will most likely subscribe to your email updates and building your own mailing list is one of the best ways of building targeted traffic to your website. From there, you will now be able to engage with your audience even in other social networking websites like Twitter and Facebook.
If you are looking to hire the services of a professional writer, you may be tempted to Google search something general like “professional writing services”. However, you may not get exactly what you are looking for because approximately 81,000,000 results will be returned. It can be a daunting process to sort this especially if you do not have an idea of what you are looking for. Papersmarketplace.com is one of the trusted companies you could go for as they deliver good services at an affordable price.
But before you hire a professional writing service, it is important to know what you are looking for.
The first think you should look at is how the company fills its writing pool. Most of the online companies will choose any skeleton group of writers but make you sure you find out where the company you want to settle for draws its writers from. Make you sure you ask this question because some companies are known to get their writers oversees, and they may not speak English as their first language which will drop the overall quality of the work.
Once the company passes that test, in your opinion, find out what the editing process of the company is like. The company you settle for should have streamlined its editing process to provide exactly what you need without too much of your participation. If the company cannot explain this process to you, it is only wise to move on to another company.
The next important issue is price. Try to find out is there are hidden fees especially when the quoted price sounds too good to be true. You can confirm this by double checking the terms of service to make sure there aren’t fees for edit request, formatting and so on.
There are a myriad of other factors to look at;
- Skill level
- Experience Level
- Turnaround Time
- Knowledge of your product
The best way to ascertain the skill level of your writer is to ask them for a sample. Make sure, however, that you ask for a relevant one because a great writer might pull off a boring piece which will put you off. In the work submitted, consider things like readability, spelling, grammar, the overall flow and if the writer is able to capture the attention of the reader.
Pick a writer who is excited by your project. If it is a job about a product, look for the ones who are interested about the product and are willing to promote it. To gauge the enthusiasm of the writer, set up a phone call from which you could tell if they ask a lot of questions, share relevant information about their experience and have any advice to offer you all which show interest in your work.
Even if you trust the skill level of your writer, choose the ones who have experience in landing pages. One might be a great writer in technology or fitness but have no idea of how to write when it comes to politics. You can find out more by asking the writer for past client referrals, which will show you how many similar projects they have completed
When you create the job description, make sure to include deadlines. It would be an added advantage if your writer is available on weekends especially when you need back the job within 24 hours.
When you are engaging with your writer, make sure he looks like he has done his homework. If they don’t seem to care and just want to write for you, it might be a sign that they are not serious about their writing or are just interested in receiving their paycheck. Some signs of a writer who has knowledge of your product is if they know how to spell your brand correctly, if they know about your services, if they know your competitors and are knowledgeable about how the content can be used for your business.